We are committed to protecting your privacy and
encourage you to periodically review this page
to be informed of how we protect the information
you disclose to us. If you believe that Top
Brand Club is not abiding by our posted privacy
policy,
Information Collection and Use
Designer Direct is the sole
owner of the information collected on this site.
We will not sell, share, or rent this
information to others in ways different from
what is disclosed in this statement.
Order
We request information from you on our order
form when making a purchase. This information is
used for billing purposes and to fulfill your
order. If we have difficulty processing an
order, this contact information will be used to
communicate with you.
Cookies
A cookie is a piece of data stored on the user's
hard drive containing information about the
user. We use both session and persistent
cookies. Usage of a cookie from our site is in
no way linked to any personally identifiable
information. Cookies enable us to track and
target the interests of our users in the
aggregate by analyzing popular areas and
products to enhance future experiences on our
site.
Usage of Tracking Designer Direct database
tracks the traffic throughout our site. This
information is used to compile overall
statistics and is not recorded at an individual
level. This includes IP (internet protocol)
addresses, browser type, ISP (internet service
provider), referring/exit pages, platform type,
date/time stamp, and number of clicks to analyze
trends, administer the site, track user's
movement in the aggregate. The statistics help
us decide which products and services best serve
our members and guests.
Aggregate Information Designer Direct uses aggregate
information from demographic surveys, traffic
patterns and IP addresses to customize our site.
Aggregate information is occasionally shared
with partners Top Brand Club to plan advertising
or promotions. We do not share any personally
identifiable information.
Sharing
Designer Direct gives you access
to third party partners to provide you with
certain services that are detailed below.
Top Brand Club will provide
that third party with your transaction
information and then that third party will
collect additional information if needed to
provide you with the requested service. These
third parties are not allowed to use personally
identifiable information except for the purpose
of providing these services.
We use an outside shipping company to ship
orders, and a credit card processing company to
bill users for goods and services. These
companies do not retain, share, store or use
personally identifiable information for any
secondary purposes.
Links
Designer Direct website contains
links to other sites. Please be aware that we
are not responsible for the privacy practices of
such other sites. We encourage our users to be
aware when they leave our site and to read the
privacy statements of each and every website
that collects personally identifiable
information. This privacy policy applies solely
to information collected by Designer Direct
Catalog, Newsletters, Etc.
If a user wishes to subscribe to our catalog,
newsletter, etc., we ask for contact information
such as name, street address and email address
to provide these communications. Out of respect
for our users' privacy we provide a way to
opt-out of these communications. Please see the
choice and opt-out section below.
On rare occasions it is necessary to send out a
strictly service related announcement. For
instance, if our service is temporarily
suspended for maintenance we might send you an
email. Generally, users may not opt-out of these
communications, though you can deactivate your
account. However, these communications are not
promotional in nature.
Security
Designer Direct takes every
precaution to protect our users' information.
When users submit sensitive information via our
website, your information is protected both
online and off-line.
When our registration/order form asks users to
enter sensitive information (such as credit card
number and/or social security number), that
information is encrypted and is protected with
the best encryption software in the industry -
Secure Socket Layers (SSLs). While on a secure
page, such as our order form, a lock icon
appears on the bottom of your Web browser. When
you are not on a secure page, no lock icon will
appear.
While we use SSL encryption to protect sensitive
information (like your credit card information)
online, we also do everything in our power to
protect user information off-line. All of our
users' information, not just the sensitive
information mentioned above, is restricted in
our offices. Only employees who need the
information to perform a specific job (for
example, our billing clerk or a customer service
representative) are granted access to personally
identifiable information. Our employees must use
password-protected screen-savers when they leave
their desk. When they return, they must re-enter
their password to re-gain access to your
information. Furthermore, ALL employees are
fully informed about our security and privacy
practices and updated as new policies are added
or revised. They are regularly notified and/or
reminded about the importance we place on
privacy, and what they can do to ensure that our
customers' information is protected. Finally,
the servers that we store personally
identifiable information on are kept in a secure
environment under restricted access.
Supplementation of Information
In order for Designer Direct to
properly fulfill its obligation to our
customers, it is necessary for us to supplement
the information we receive with information from
third party sources such as our affiliated
websites. For example, in order for Designer Direct
to enhance our ability to
tailor the site to an individual's preference,
we combine information about the purchasing
habits of users with similar information from
our affiliated sites. When a user makes a
purchase from any of these companies, the
companies collect and share that purchase
information with us so we can tailor the site to
our users' preferences.
Special Offers
Established members will occasionally receive
information on products, services, special
offers and a newsletter. Out of respect for the
privacy of our users, we present the option to
not receive these types of communications.
Please see our choice/opt-out below.
Correcting/Updating/Deleting/Deactivating
If a user's personally identifiable information
changes (such as your zip code, phone, email or
postal address), or if a user no longer desires
our service, we provide a way to correct, update
or delete/deactivate that user's personally
identifiable information provided to us. This
can be done by sending us an Online Inquiry.
Choice/Opt-Out
Our users are given the opportunity to 'opt-out'
of having their information used for purposes
not directly related to our site at the point
where we ask for the information. For example,
our order form has an 'opt-out' mechanism so
users who buy a product from us, but don't want
any marketing material, can keep their email
address off of our lists.
When we update our privacy policy, we will post
those changes to this privacy statement, the
homepage, and other places we deem appropriate
so our users are always aware of what
information we collect, how we use it, and under
what circumstances, if any, we disclose it. We
will use information in accordance with the
privacy policy under which the information was
collected.
If, however, we are going to use your personally
identifiable information in a manner different
from that stated at the time of collection we
will notify you via email. You will have a
choice as to whether or not we use your
information in this different manner. However,
if you have opted out of all communication with
the site, or deleted/deactivated your account,
then you will not be contacted, nor will your
personal information be used in this new manner.
In addition, if we make any material changes in
our privacy practices that do not affect user
information already stored in our database, we
will post a prominent notice on our web site
notifying users of the change. In some cases
where we post a notice we will also email users,
who have opted to receive communications from
us, notifying them of the changes in our privacy
practices.
